The first issue of the Artisan Addenda newsletter was published in September of 1989 as an experiment by John Sekora to simply inform and communicate with his employees. That first issue was sent to approximately 250 people.
Today, the Addenda (which was named to indicate the changes happening within our company) has a circulation of over 2,500. It is enjoyed by employees, general contractors, suppliers and business associates.
We look on this new electronic newsletter as our latest "addenda". Now, through this new form of communication, we are sharing with you some of our favorite excerpts from our original newsletters.
Every member of Artisan Tile and Marble Company strives to maintain our status as a recognized leader in the tile industry using integrity, innovations and honesty, as a true Artisan should.
The customer.
And he can fire everyone in the company,
from the chairman on down,
simply by
spending his money somewhere else.
- Sam Walton